Collection: Off-White

The Luxury Streetwear Powerhouse

Off-White is an Italian luxury fashion brand founded in 2013 by American designer Virgil Abloh. It emerged as a groundbreaking force, blurring the lines between streetwear and high fashion. The brand's aesthetic is instantly recognizable through its distinct design motifs, including bold diagonal stripes, the use of quotation marks around text (e.g., "FOR WALKING"), zip ties, and industrial-inspired elements. Off-White produces a full range of men's and women's ready-to-wear, accessories, and footwear.While Off-White has had many successful collaborations with various brands, its core identity is rooted in its independent collections that continually push fashion boundaries. Abloh described Off-White as "the grey area between black and white," signifying its ability to exist in a space that challenges traditional fashion norms. The brand's rapid rise to global prominence, celebrity endorsements, and consistent innovation cemented its status as a leading voice in contemporary fashion, continuing its legacy even after Virgil Abloh's passing. It's important to distinguish between the standalone Off-White brand and its specific collaborations, such as "Nike x Off-White," which are distinct partnerships under the Off-White umbrella.